This famous spring event includes fresh, farm-to-table flavors, brilliant blooms, interactive playgrounds for the kids, and rocking entertainment from 9 am to 9 pm. (If there is only one photo for a date the photo will be used for both social media channels.)ĭon’t be an April fool! Come to Disney’s Epcot this month to experience the amazing International Flower & Garden Festival. Posts must include photos, videos, graphics, hashtags, and links when appropriate. The content published on Facebook, Twitter, and Instagram must be compelling and effective for Epcot’s target audience and following.
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The park is filled with flower sculptures and cartoon character topiaries, while professional gardeners hold classes and demonstrations daily.įor the April 2016 social media strategy, the primary goal is to feature special events like the Flower and Garden festival, important park information, promotions, eating and drinking specials, entertainment, and resorts and tickets information. A special aspect of each country is that the pavilion is “staffed entirely by citizens of that country, adding to the authentic flavor in each shop or display.”ĭuring the spring Epcot hosts its famous Flower and Garden Festival. The 300 acre theme park is two parks in one: Future World and World Showcase.įuture World features attractions based on science and innovation, while the World Showcase park features 11 permanent pavilions, each one featuring dining, shopping and entertainment from a different country. It opened in 1982, and was renamed to just Epcot in 1993. The following exercise is for graduate social media students at the University of Florida.Īccording to USA Today, EPCOT (Experimental Prototype Community of Tomorrow) was Walt Disney World’s second theme park. Note: This post is hypothetical and only for academic purposes. Disney’s Epcot_Hypothetical Social Media Plan
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